Thursday, 13 January 2011

Evaluation Question 1

Evaluation Question 2

Evaluation Question 3

Evaluation Question 4

Final Music Video

Below is a copy of our final music video for 'Faces Going Places'

Advert Analysis

Below is a detailed analysis of our final advertisement:

Final Advert

Below is the final version of our magazine advertisement:

Intertextuality Within Our Products

Intertextuality - Ancillary Tasks

Advert:

Our advert design has used ideas taken from existing products. We studied and decided we really liked Ellie Goulding's promotional poster and also Florence and the Machine's. From Ellie Goulding's poster, we took the idea of the artists face looking away from camera, with her name overlaid upon the image. We have also used the similar rating system below the name. On Florence and the Machine's poster, they have used the same typography for the date of release as we have, creating an intertextual link.

Digipak:

The initial idea for the front of our digipak came from a photo of Diana Vickers, that was taken during a photo shoot. In the image we found, Diana was leaning against a tree and we really liked the look and feel of the image. We tried to recreate a similar effect when experimenting with digipak ideas.

The inspiration for the back of our digipak came from Eminem's album cover 'Recovery' on both the artist is alligned to the left, allowing space for in our case the track listing, and in Eminems case, the album title. The simplicity of Eminems album showed us that even basic ideas can be very strong.

Music video:

For the chorus of our song, we used the same shot of the singer against a wall. This is a common convention of music videos and an example we found to took inspiration from was 'Live Your Life' by TI, ft Rihanna. In this video, the chorus of the song is sung by Rihanna and the shot used everytime is in the same location, her dressing room. This is contrasted with the varied locations used throughout the rest of the video. We recreated this effect.

Digipak Analysis

Front Cover:

First page of inside:Second page of inside:

Back cover:

Final Digipak

Here is our final digipak design:

Front cover: First page of inside of digipak:
Second page of inside of digipak:

Back page of digipak:

Digipak Development

  • This is the image we have chosen to use for the front of our digipak:
  • The first idea we had was a polaroid, this was the result

We decided to reject this idea as it resulted in some white space on the square of the digipak and we didnt think it looked very effective.

Secondly, we surrounded the image with a border. We filled the white space with an orange colour, we thought this colour was appropriate as it fits the autumnal theme the picture and video has, as well as the coppery colour of our actresses hair


We also used a purple colour, but in the end decided the only thing about this we liked was the font. The end result was not as professional looking as we'd hoped, but we can take the font and use this with our next idea.

After this, we edited the photo so it looked more stylish and modern, as we felt previously it looked a bit old fashion and that would not appeal to our target audience. Here is an image of us editing the photo.
  • We edited the photo and used a filter called 'Diffused glow' We then cropped the photo so only the girls face was showing, we felt the image would be stronger without the tree and scenic backdrop. I feel the simple image of a face is more conventional for an album cover for a solo artist as the majority of covers I have analysed have all followed this rule.

    This was the final outcome: